mMitra - Leveraging technology to transform lives of pregnant women, lactating mothers and children (0-2 years)

Case Study

For Jaya*, a resident of Kakani Pada, being able to deliver a healthy baby boy was a dream come true. Post her first pregnancy, Jaya developed complications which resulted in two miscarriages. So when she became pregnant for the fourth time, the project staff of CCDT listed her as a high risk pregnancy and registered her for the mMitra services.

Jaya started following the messaging and guidance of the mMitra programme and with due support from the project staff and the health service outpost along with regular consumption of iron folic tablets and calcium supplemen s, she finally delivered her second baby boy without much complications.

Program Outreach and Strategies

  • R/north and R/central wards of the Mumbai Municipal Corporation, the Mira-Bhayander area & the Vasai, Nallasopara and Virar areas
  • Pregnant Women and Lactating mothers
  • Free mobile service
  • Sending timely messages
  • In a chosen language and time slot
  • To remind pregnant women and lactating women about due dates of various services
  • Focussed intervention through home visits
  • Counseling
  • Cooking demonstration of healthy recipes

Project Impact

High Risk Pregnancies Supported Through mMitra

Certification Badge Sep 2023-2024

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